Opportunity, Advocacy Fuel Optimism for Independent Community Pharmacy
Don’t count independent community pharmacy out. Changing demographics, evolving consumer expectations, and more effective advocacy point to a strong future for independents. “Dramatic changes in the marketplace are driving optimism for independent community pharmacy,” says Brian Nightengale, RPh, PhD, President of Good Neighbor Pharmacy. “In demographics and in mindset, there is a major movement toward customization. People are more focused on their overall experiences and interactions. The mindset is moving toward preventing sickness and optimizing health.
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