Roundtable: The importance of marketing and communications for community practices
How to Engage with Elected Officials When You Can't Meet Face to Face
9 Ways to Help Manage Client Communication During Coronavirus
How to Make the Most of Your Pharmacy’s Marketing Budget
Advertising Effectiveness: Targeted Digital vs. Traditional Broadcast
Three Easily Avoidable Mistakes Pharmacists Make When Communicating with Patients
Pharmacists can build stronger patient relationships, increase medication adherence and build lasting brand loyalty by initiating routine phone calls to share information. Done well, an automated outbound communication system can send messages on behalf of the pharmacist in a personal and authentic way.
Convert from Search: Turn Online Traffic into Foot Traffic
Google is the first place people go when they want to find a pharmacy, so it’s absolutely vital to have a robust Google listing with up-to-date business , but having a great listing isn’t enough though. Learn what an independent pharmacy needs to do to ensure their business appears in the search results.
How Retail Trends Are Changing the Pharmacy Game
A thriving business and healthier, happier patients are a reality for independent community pharmacies who embrace the right opportunities: health and wellness, clinical care, healthcare partnerships, consumer trends and their independence.
How Independent Oncology Practices can Increase Referrals
Four tips for generating more referrals from hospital-affiliated physicians.
Improving a Community Pharmacy's Digital Presence
Is your community pharmacy doing everything it can to gain and maintain patients through an online presence? Increase your community pharmacy’s digital footprint with these four tips.
Preparing for the Holiday Season
Follow these unique tips to improve your community pharmacy’s business through the holiday season.
Building Physician Relationships, Part Two
Learn how community pharmacies can customize their marketing efforts and create stronger relationships with prescribers.
Building Physician Relationships, Part One
How community pharmacies can use data-driven marketing to strengthen their relationships with prescribers, deliver better patient care and grow their businesses.